Forefront Forklifts Fraza’s Salesforce CRM, Delivers Critical Sales Data & Removes Acquisition Obstacle For Forklift Dealer

Overview

Like many growing companies, Fraza, a Michigan-based forklift dealer, had trouble scaling its Salesforce CRM solution and onboarding acquired companies.

With a growth strategy focused on the acquisition of competitors in key markets, and with success dependent on improved sales operations, Fraza executives knew they needed to upgrade their CRM capabilities.

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File Type: pdf
File Size: 213 KB
Categories: Case Study
Tags: Dealer, Implementation, Salesforce CRM, Salesforce Sales Cloud, Training
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